The Four Courses are:
- The Ultimate Offer Formula
- ADVANCED PERSUASION – Close Stacking
- Power Positioning
- SCALE! The Six Magic Steps To Winning Online
Win Online Direct Response
Course #1: The Ultimate Offer Formula!
In this training, I walk you through how to create a pitch that SELLS.
There’s no fluff, no messing around, just a rock-solid framework you can follow to create an offer for any product or service.
It comes with a straightforward, no-frills workbook and video training from me personally where I walk you through exactly what to do and say.
Here’s just a fraction of what you’ll learn:
- The Twelve-Step Offer Template For Creating Irresistible Offers On Demand
- The “Safety Net” System For Making Prospects Feel Like Buying From You Is The Right Decision
- The “Calm And Confident” Approach For making A Pitch Without Sounding Salesy, Intimidated, Or “Weird”.
- Three Ways To Add URGENCY To Any Offer …So You Can Make More Sales In Less Time
- …And Much, Much More!
You can use it in sales letters like this one. You can use it in Videos. You can use it in Webinars. And you can use it in person, from stage, or over the phone.
Here’s the bottom line – go through this training and you’ll know how to pitch anything. You’ll never be stuck staring at a blank screen wondering what to do because I’m giving you a tried and true, vigorously tested framework that flat out works.
And hey – if you think about it, in many ways our income is in direct proportion to the amount of offers we make.
That means the more offers we make, the more we sell. And this training gives you a proven system for creating winning pitches FAST.
But this is just the tip of the iceberg because you’re also getting …
Bribe #2: ADVANCED PERSUASION – Close Stacking!
This course is really the “secret sauce” when it comes to converting like crazy.
I designed it to “piggy back” off what you learn in the Ultimate Offer Formula and it’s designed to do one thing and one thing only: Compound the power of every single offer you make.
At the end of every offer, there’s a close, right? That’s the part where you ask your prospect to buy from you.
Well, here’s the thing.
HARD CORE marketers know that the “close” is really the BEGINNING of the sale!
And that’s why I created Close-Stacking.
It’s a series of seven different frameworks you can use to KEEP SELLING …after you’ve made your pitch.
Think of them as a “re-close”. A way to re-state the offer, overcome objections, and re-sell …over and over again …in the same pitch.
I don’t really teach this publicly, yet it’s been one of my secret weapons for almost 21 years straight.
Here’s just some of what you’ll discover:
The Price-Buster Method For Killing The “No Money” Objection Before You Ever Hear It (Even if you’re selling something expensive!)
The “Emotional Expansion” Method For Linking Your Product To Your Prospect’s Most Powerful Driving Emotions.
The “Apples To Oranges” Close For Re-Pitching Your Offer And Eliminating Comparison To Your Competitors. (This is Especially Good For Prospects Who’ve “Heard it All Before”)
How To Create An Emotional Time Machine And Put Your Prospects In A Buying Frame Of Mind
And Much More, Including Scripts, Demonstrations, And Frameworks!
I’m literally giving you the exact framework for each close. Even scripting sample closes for you …telling you exactly what to say and how to say it …and when!
This training comes with a no-frills “get it done” workbook and video of me personally walking you through everything.
It’s just like having me in your office with you as you craft a pitch, looking over your shoulder and telling you what to say next.
But naturally we’re not stopping there.